「IM」堅持採用品質之上的成衣布料與特殊車縫技術，追求創新面貌的同時，一併實踐你我的Lifestyle。Taiwan IM, IM Taiwan
“IM” is a sportswear brand founded in Taiwan. It adopts Taiwan’s special high-end four-needle stitching technique and incorporates ergonomic functional tailoring to make the fabric fit closer to the skin. From the moment it is worn, it provides an indescribable breathable, cool, and comfortable experience.
In the forefront of the photography project, the goal is to enhance the brand’s personality and bring a distinct style into functional clothing. Therefore, we select vibrant sports parks with colorful surroundings as the locations. To fully showcase the functional characteristics of the clothing, various dynamic poses such as running and jumping are set up, capturing the exhilarating moments of sweat and effort in the sports scenes.
The brand carefully selects high-quality moisture-wicking, sweat-absorbent, and elastic fabrics, along with independent cutting and dropped shoulder designs. From zero to the pursuit of perfection, the brand presents its sincere commitment to continuous research. The website design emphasizes the characteristics of functional sportswear by zooming in on the small details of the clothing, showcasing the brand’s design philosophy. The aim is for people to forget the limitations of regular clothing during their daily workouts and focus only on each moment of self-expression.
“IM” insists on using high-quality fabrics and special sewing techniques, prioritizing quality while pursuing an innovative appearance, and simultaneously embodying the lifestyle of both “you” and “me.” Taiwan IM, IM Taiwan.