「九份市集」是一個在天貓電商上匯聚台灣款款在地好食的指標性平台，TGA(行政院農委會的台灣農產品牌包裝計畫)與九份市集跨界合作電商平台，從TGA歷年計畫成果中數十家廠商選出六個品牌，將品牌包裝延伸到平台行銷，讓這些經量身包裝後的台灣優質農產品牌，透過上架頁面的設計呈現，能夠讓更多人看見台灣農產好食的魅力。

TGA峰田小町 x Tmall Shop

宛如剛從田園裡摘採下來，蔬果的新鮮色澤讓人彷彿品嘗到最原質的風味，來自雲霧環抱、擁有豐饒物產的台中霧峰，「峰田小町」把田野蔬果化為休閒零食，從裡到外讓吃到的人感受最自然的氣息，俏皮可愛的擬人昆蟲手繪元素，訴說品牌忠於天然食材的堅持。因此網頁整體從攝影企劃到設計編排，以清新、自然、樸實為軸心，希望傳遞的畫面讓人直接感受到鮮採般的好吃，好像從圖片就嗅到食材風味的原質美好，透過樸質的木底為基調、陽光般的光線灑落，呈現清爽如沐的視覺氣息，吸引每一個喜好蔬食又愛吃零食的嘴巴。

The “Jiu Fen Bazaar” is an Tmall store that aggregates all sorts of Taiwanese local goods. TGA (Taiwanese Agricultural Commission’s Taiwan Agricultural Products Brand Packaging Project) has set up a cross-border partnership with the Jiu Fen Bazaar to establish a cooperative e-commerce platform. Selecting amongst six brands from dozens of vendors, they have extended the brand packaging into digital marketing. Through this e-commerce platform, these tailor-made Taiwanese high-quality agricultural products have the opportunity to showcase to a greater audience the glamor of Taiwanese food.

Having been hand-picked from the green pastures, the fresh color of the fruits and vegetables brings back the ingredients most original flavor. From among the clouds and mist of the plentiful land of Wufeng in Taichung, “峰田小町” transforms the fruits and vegetables into the most casual snacks, allowing the consumer to experience nature in every bite. The cute and comical hand-drawn insects illustrations tell of the brand’s commitment to use natural ingredients. Therefore, the overall design of the webpage, from photography to design, all carry within it an approach to freshness, nature, and simplicity. We hope that it will stir the imagination to delight in the freshness of the ingredients, as if through the pictures, one could smell the flavor and taste the tastes. The visuals of rustic wood and the sun’s rays all create a refreshing visual sensation that draws in every veggie and snack lover.

https://www.tmall.com